Wednesday, July 18, 2012

The Story of Action

(Excuse the format and lack of images, I'm writing this off my phone. That'll be the reason for any quirky typos too, just in case!)

Today Free Range Productions and the Story of Stuff team finally released the finale of Season 2 of the Story of Stuff short documentaries: The Story of Change. I call it the Story of Action.

I know that previous shorts of theirs were filled with ideas as to how you could make things better (which I admit is a bit of a sketchy term). Better for the planet, appealing to sustainability. Better for the people, appealing to health. And better for the system, appealing to a consumer's choice.

Here's what Annie Leonard, your documentary host has to say, about what's different this time:
Now, all of those are good things to do. When we shop, it’s good to choose products without toxic chemicals and unnecessary packaging, made by locally-based companies that treat their workers well. But our real power is not in choosing from items on a limited menu; it is in determining what gets on that menu.
What Annie is getting at is what she calls our "citizen muscle", a terrific way of imagining things. In the video, she refers back to the previous shorts, saying it mainly considered the viewers as consumers.

But as I mentioned at the bottom of yesterday's post - you can help in creating a place where you're not given the option of choosing something that's bad for the planet, and bad for people. Get involved in the politics, and exercise that citizen muscle!

The Story of Stuff team realises that getting directly involved in politics isn't right for everyone. But you don't have to be a politician to change things. One famous change-makers mentioned in The Story of Change is MLK, who wasn't a politican, but still worked to change something politically.

As a student of Politics at university, this is my kind of thing. I sign petitions, which is one way of doing things. But I also educate, because I'm a terrific communicator. In fact, I'm exercising my personal citizen muscle right here with this post!

If you are neither an actual politican, nor a communicator, no worries - especially if you have no idea what you are at all, but you want to get things a-changing. On thr website there's a nifty quiz where you can find out which kind of changemaker you are, right here.

The last section I want to point out is the Changemaker Challenge. Armed with the knowledge of how you may be able to affect change, this is the soundboard for what changes you'd like to see.

As the other change-maker in the video is quoted, "Be the change you wish to see in the world". Be the change wholeheartedly, although not everybody has to starve themselves like Gandhi. But don't just think that your power ends at the supermarket aisle. It lies in your hands, hearts, heads, pens and ideas. The sky's the limit.

Stay active and get busy!

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